Andy S x Blem

In the heart of Montreal’s vibrant culture, the Blem fashion brand recently made waves by styling Andy S, a rising rapper affiliated with the Moonshine Collective, during her visit to the city. Her journey from the bustling streets of Mile-End to the festive atmosphere of the Noël dans le Parc festival was a testament to Montreal's blend of fashion, music, and art.

Andy S, known for her work with Moonshine Collective, an innovative music group and global event series celebrating African and Afro-diasporic sounds, was already a familiar name in underground circles. Moonshine is not just a music platform but a cultural movement that brings together artists like Pierre Kwenders, San Farafina, and Andy S, whose performances blend genres like amapiano, afrohouse, and coupé décalé. Their events, held every full moon, are notorious for their vibrant, multi-sensory experiences​

During her time in Montreal, Andy S was invited to visit the boutique Léviter, known for its unique selection of local and global streetwear. Upon entering the store, she was immediately drawn to the designs by Blem, a brand founded by PB, a Haitian-Canadian artist. Blem’s designs, rooted in the raw energy of Montreal's streets and PB’s Haitian heritage, reflected Andy’s bold, eclectic style. The collaboration felt like a perfect match, blending the aesthetics of urban streetwear with the cultural richness that both Andy S and Blem represent.

After her fitting at Léviter, Andy made her way to Noël dans le Parc, a beloved Montreal festival celebrating the holiday season with a unique combination of live music, art installations, and local vendors. The festival’s outdoor setting, with its twinkling lights and cozy winter vibe, provided the perfect backdrop for Andy to debut her new Blem look. Her appearance was a statement not only of her growing influence in music but also of the importance of fashion in shaping her public persona.

This collaboration between Andy S and Blem, against the backdrop of Montreal's creative scene, highlights the city’s role as a hub for multicultural artistic expression. For Andy S, who continues to push boundaries as part of the Moonshine Collective, this fitting was more than just about fashion—it was a celebration of identity, art, and community.